HIV
DOESN’T
DIFFERENTIATE
Client:
Health Promotion Board
Awards:
Markies X 7
Effies X 3
HIV doesn’t care about gender, race, or status – it can affect anyone. This campaign challenges stereotypes and urges inclusivity, with a powerful call to action: get tested to know your status. Because in the fight against HIV, no one is exempt, and everyone has a role to play.
