HOST OF THE
ASIAN GAMES

Client:
Google Translate Indonesia

Awards:
Spikes Asia X Shortlist

The Asian Games, one of the world’s biggest sporting events, became the perfect stage to spotlight Google Translate’s magic. We transformed the app into the ultimate AI host, breaking language barriers during the opening and closing ceremonies. The highlight? Translate made its musical debut with 'Sayonara' – a catchy single and music video streamed at the closing event, thanking everyone while showcasing the effortless power of the camera translate feature.

Case Study

Sample GIFs